Asaf Raz
VP Marketing
Asaf Raz is VP Marketing at Findigs. He has spent more than 12 years marketing tech products, most recently as VP Marketing at Agora, where he published over 50 articles on real estate investing and hosted The Deal Makers Podcast. He has been writing for the rental and real estate audience for years, just from the other side of the table.
He writes in public. Built In NYC featured him in May 2026 on how companies stand out in crowded markets, where he described Findigs as a platform built around one design choice: every application gets a yes or no, not a score. On LinkedIn he posts candidly about the work itself, including why a rebrand humbles any marketing exec.
At Findigs, Asaf writes market analysis, industry trend pieces, and the news coverage: what changed in the rental market and why it matters. Underwriting mechanics and fair housing law are not his beat. Those belong to the people who run those functions.
Articles by Asaf Raz
AI Tenant Screening: How AI Is Transforming Leasing Decisions
See how AI tenant screening speeds verification, catches fraud, and supports fair housing, and where automated leasing decisioning goes further.
Asaf Raz · Jul 8, 2026
How to verify an ESA letter: a guide for property managers
A practical guide for property managers on verifying ESA letters, what the Fair Housing Act allows you to request, and how to build a consistent, defensible review process.
Asaf Raz · Jun 16, 2026
Findigs raises Series C
Findigs closes a $32M Series C led by RPM Ventures, bringing total funding to $80M to advance its rental decisioning platform, expand affordable-housing capabilities, and launch Rent Guarantee products.
Asaf Raz · Jun 2, 2026
Tenant screening reports: a complete introduction
Get a clear overview of tenant screening reports, what they include, and how to use them to choose reliable renters for your rental property.
Asaf Raz · Apr 9, 2026
Tenant credit and background check: what's the difference and why it matters
A tenant credit and background check are often treated as one step, but they measure different types of risk. This guide explains what each report reveals, where traditional screening falls short, and how modern verification helps you make clearer, more defensible leasing...
Asaf Raz · Feb 24, 2026
Tenant screening credit check: your legal checklist
Get clear, practical steps for a tenant screening credit check. Learn what to look for in reports, stay compliant, and make confident rental decisions.
Asaf Raz · Jan 29, 2026
Tenant screening report: enhancing the resident experience
A tenant screening report helps create safer, more secure communities by giving property managers the insights they need to select trustworthy residents and enhance the overall living experience.
Asaf Raz · Nov 24, 2025
How to run consistent tenant background and credit check reports
Get the facts on background credit check tenant screenings, including what’s included, legal tips, and how to choose the right screening service.
Asaf Raz · Nov 3, 2025
Tenant background checks 101: your complete guide
Get a clear, step-by-step overview of the tenant background check process, including what to look for, legal tips, and best practices for landlords.
Asaf Raz · Oct 21, 2025
Income verification for rentals: aiming for comfortable affordability
Income verification is a critical part of the rental application process, but with fake documents on the rise, it’s time to update your approach.
Asaf Raz · Apr 23, 2025
Pet screening for property managers: serving today's pet-loving residents
Learn how to streamline pet and ESA screening while building a pet policy that supports both your team and your residents.
Asaf Raz · Apr 15, 2025
The technology helping property managers win in today's rental market
Bringing in the best mix of technology solutions can dramatically improve your property management business.
Asaf Raz · Apr 2, 2025
5 ways to help your team succeed with new tenant screening tools
When you help your team understand and try new tools, everyone's work gets easier and more rewarding.
Asaf Raz · Jan 14, 2025
Five ways to get to a one-day resident screening decision
When it comes to resident screening, time is money. Here are five key tactics to shave hours off of your review, without sacrificing on thoroughness.
Asaf Raz · Jul 1, 2023Stop screening, start leasing
See how Findigs decisions every application automatically.